Gendex's Latest Digital Imaging Solutions at the Midwinter Meeting

Posted by Gendex News on Feb 23, 2013 6:28:00 PM

Gendex was a must-visit booth this year at the 2013 Chicago Dental Society’s Midwinter Meeting for doctors and staff eager to incorporate the digital imaging technology into their practices.



“It’s been fantastic!” said Peter Thomson, Gendex Territory Sales Manager, about the Midwinter Meeting. “It’s been a great turnout. We’ve had a lot of great questions from doctors; they’re so interested in imaging technology, coming by with their staff to see what’s new from Gendex.” The technology most doctors and staffs were particularly interested in exploring this year can be found in panoramic and cone beam 3D (CBCT) systems like the GXDP-700™ and digital intraoral sensors like the GXS-700™.

Dentists and staffs were particularly interested in digital panorex systems, says Erik Beard, Territory Sales Manager for Gendex. “They look at it as a new solution to expand the range of services and treatments provided to patients," Beard said. "They know it’s so much faster to take a panoramic than a full mouth series, so they are interest to see how digital panoramic images can complement intraoral x-rays.” Throughout the conference, Gendex representatives demonstrated the features of Gendex solutions and explained the ultimate benefits they bring to patients, doctors and staffs.

They’re also ready to answer attendee questions like, “How adding panoramic imaging increase productivity in my practice?” They can even explain how Gendex systems compare to the competition: “Very well,” answers Justin Dickinson, Gendex Territory Sales Manager. “We’ve got award-winning products that exemplify our commitment to continuing innovation and provide dependable performace” he says, explaining that patient comfort and workflow efficienciew are a major focus.

To learn more about the GXDP-700™ pan/ceph/3D and the GXS-700™ digital intraoral sensors, contact Gendex today.

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Topics: Gendex Team, GXDP-700 Pan/Ceph/3D unit, Panoramic X-ray Imaging, Pan/Ceph/3D, dental imaging solutions

Digital Panorex X-ray Machine: How To Take Great Panoramic Images

Posted by Gendex News on Jan 21, 2013 3:05:00 PM

Some people say that position is everything in life — and for capturing quality panoramic images, that is truly the case! Excellent image quality results from careful attention to positioning, and special features on the GXDP-300™ help clinicians to capture panoramics more easily and efficiently.

In just 5 minutes, the video below will show you how to take optimal panoramic x-ray images:

The process starts by setting up the acquisition within your imaging software. Then, ready the unit by positioning the chin rest and bite guide and fully opening the head supports. After pressing the reset button to position the rotating unit, select the projection and patient size on the touchscreen.

Now, for patient positioning. Before settling the patient into place, tell them to remove any glasses, false teeth, jewelry, hair clips, or pins, and then place the protective apron. Press the up and down buttons on the unit to adjust the height of the chin rest so it is slightly higher than the patient’s chin. Ask the patient to step into the unit and grab the handgrips. After the patient places their chin on the chin rest, ask them to position their upper and lower anterior teeth into the groove on the bite guide.


Laser technology is responsible for the next step in positioning. After asking the patient to close their eyes, press the laser button to initiate the laser alignment lights. For mid-saggital placement, verify that the patient’s head is not tilted or turned to one side. For standard panoramic horizontal placement, use the up and down buttons to bring the patient’s Frankfort plane parallel to the laser. For bitewing projection, horizontal placement, use the up and down buttons to bring the patient’s occlusal plane parallel to the laser. Laser lights can be raised or lowered before making adjustments to the Frankfort or occlusal planes. For standard panoramic placement, adjust the chin rest, posteriorly or anteriorly so the cuspids coincide with the laser. For bitewing projection placement, adjust the chin rest to the bitewing marker.

After positioning the laser, carefully push the unit’s head support towards the patient, and rotate the head-support knob clockwise to close the temple supports for a gentle, yet firm grip on the patient’s head. While the patient holds the handgrips firmly, support the patient’s head position by putting your hand on the back of their head, and ask the patient to step forward slightly. Check that the patient is still in the correct position. Ask the patient to press their lips together and to press their tongue against the roof of the mouth.

Positioning for a Panorex

Tip: Looking at a fixed point in the mirror will help the patient to remain still.

During exposure, the unit will rotate around the patient’s head until finished. Exposure should take about 12 seconds for an adult panoramic and 6 seconds for a bitewing. During exposure, move at least seven feet away from the unit, to a place where you are still able to see and hear the patient.

Finally, release the head support, and help the patient out of the unit.

With the GXDP-300, the EasyPosition™ system and instructive alignment guides makes positioning patients of all sizes a smooth and simple process. The touchscreen control panel makes panoramic x-ray capture as easy as 1-2-3:

  1. Select the imaging projection
  2. Choose the patient size
  3. Take the scan

Proprietary FOX™ technology facilitates well-defined, high-quality images with consistent magnification and image uniformity. Panoramic images can provide accurate views of patient anatomy for better diagnostics and a more streamlined workflow and capture process. The GXDP-300 blends performance and simplicity — and puts you in a better position to achieve quality panoramic imaging to provide the best treatment planning for your patients.

For more info on the Gendex GXDP-300, visit the product page

If you are interested in discussing your practice digital imaging needs and learning more about how the Gendex GXDP-300 can benefit you and your patients, contact a Gendex sales representative by clicking on the banner below. We will reach out to you as soon as possible.


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Topics: Panoramic X-ray Imaging, GXDP-300 Panoramic, Panorex, Digital Technology, dental imaging solutions

2013 Section 179. Yes, it's Back!

Posted by Gendex News on Jan 11, 2013 9:29:00 AM

The recent approval of the "American Taxpayer Relief Act", also known as the "fiscal cliff deal", has effectively extended and restored the IRS Section 179 deduction to 2011 levels.

What does this mean for you and your practice? The great news is that the maximum deduction limit for 2013 is elevated to $500,000. In addition, a 50% bonus depreciation applies to investments up to $2,000,000. These deduction limits include capital equipment investments, as well as off-the-shelf software purchases. Therefore, offices investing in dental equipment like cone beam 3D systemsdigital panorexdigital x-ray sensors, and imaging software may be able to deduct up to $500,000 from the first year cost of ownership. 

Gendex Digital Panorex

The Gendex GXDP-700 Pan/Ceph/3D (left) and the Gendex GXDP-300 Digital Panorex (right)

To illustrate some of Section 179 benefits, here is a short example based on a new equpment investment of $100,000 and assuming a combined Federal and State tax bracket of 38%. 

New Equipment Investment   $100,000
Section 179 Deduction  $100,000
Combined Federal&State Tax  38%
2013 Tax Savings  $38,000
New Equipmnet Net Investment  $62,000

A good overview of the 2013 Section 179 and other "fiscal cliff deal" implications can be found in this Forbes article "Secrets Of The Fiscal Cliff Deal" or visting the Accounting Web article "New Tax Law Emerges Beyond the Fiscal Cliff".

The details provided above are a very simplified overview of the Section 179 deduction program for 2013. For more complete information on limits and qualifying equipment, as well as Section 179 qualified financing, please carefully refer to the IRS website. Since every office's situation is unique, the best recommendation is to consult your tax advisor to discuss the financials of your practice.

Whether you are thinking about moving your office from film to digital x-ray, or upgrading your digital equipment to the latest digital radiography technology, you can count on Gendex to guide you through the process. If you have any questions about digital imaging solutions or would like to schedule a convenient in-office demonstration, fill out the "Contact a Sales Rep" form and one of our knowledgeable reps will get back to you as soon as possible. 


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Topics: Digital Technology, dental imaging solutions

Gendex Voted Best Intraoral X-ray. 10 Years in a Row.

Posted by Gendex News on Dec 16, 2012 11:22:00 AM

Since 2003, hundreds of Dentaltown members, also known as Townies, have come together to select dental products worthy enough to be recognized with the prestigious Townie Choice Awards.

Gendex has been a Townie favorite from the very beginning, and the recipient of a Townie Choice Award every single year for 10 years in a row. This year, with 143 votes, nearly 3 times higher than the second classified, Townies have continued in their tradition of assigning the category award for best intraoral x-ray machine to Gendex.

No other dental imaging manufacturer has had the honor of being selected for 10 years in a row! This outstanding series of awards is a testament to the Gendex legacy and its history of dental innovations, which started back in 1893. The company commitment to excellence has resulted in iconic and solid intraoral x-ray products like the popular CDX and GX-770. The current expert DC intraoral x-ray machine continues the Gendex traditions of delivering dental practitioners with proven dependability, clear diagnostic images, and efficient workflow.  

best intraoral dental x-ray


Today, Gendex Dental Systems offers a comprehensive portfolio of dental digital radiography solutions that spans from the award-winning GXS-700 digital x-ray sensors, to extraoral digital panorex machines able to deliver consistent imaging results with clear and easy to acquire panoramic and cephalometric views, as well as dental CBCT scans.  

For more information on Gendex products and to find out how our latest digital imaging solutions can benefit you, your practice, and your patients, contact a knowledgeable Gendex sales representative by clicking on the button below.  

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Topics: Reviews, dental imaging solutions

ADA responds to Dental X-ray Study

Posted by Gendex News on Apr 18, 2012 9:38:00 AM

Recently, a study published in Cancer, the journal of the American Cancer Society, was picked up by the national media. The study associated an increased risk of developing meningioma (a commonly diagnosed type of brain tumor) with dental X-rays.

“The ADA has reviewed the study and notes that the results rely on the individuals’ memories of having dental X-rays taken years earlier. Studies 
have shown that the ability to recall information is often imperfect. Therefore, the results of studies that use this design can be unreliable because they are affected by what scientists call “recall bias.” Also, the study acknowledges that some of the subjects received dental X-rays decades ago when radiation exposure was greater. Radiation rates were higher in the past due to the use of old X-ray technology and slower speed film.”

Here is where you can read the full ADA statements, and

The dental imaging equipment that is designed and manufactured by Gendex today benefits from significantly advanced technology that provides superior clinical benefits at considerably lower radiation exposure for patients. In addition to advances in hardware, Gendex provides proprietary imaging tools that offer choices to clinicians, allowing them to select the right image for the specific patient’s needs based on their clinical evaluation and the radiation safety principle of ALARA (As Low as Reasonably Achievable).


Visit this related blog post for additional information on Radiation Dose from Dental X-rays.

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Topics: Digital Technology, dental imaging solutions

Dental Imaging Technology Helps to Ease Dental Fears

Posted by Gendex News on Mar 30, 2012 1:15:00 PM

Choosing a dentist is never easy. A website aptly entitled Dental Fear Central offers tips on finding “information on the three main things that can help with overcoming dental phobias and fears.” Among those tips—discovering is the potential practitioner has “technology and gadgets – new and not-so-new inventions which can make dental treatment more enjoyable.” What Can Help? - Ways of Tackling Dental Fears  Besides making the dental visit more comfortable, technology, like 3D imaging increases the possibility for treatment success—the goal of any treatment plan.

Education can ease patients’ fears, and 3D scans can show the details of the patient’s dental condition in vivid detail. The “Consultation Room” at, advises patients to explore if the practitioner is using the most ‘up-to-date’ technology to offer patients “the best tools for treatment planning and diagnosis.” Knowing the intricacies of the teeth, roots, and bone results in more informed diagnosis, increased planning efficiency, and greater confidence that those treatment goals will be accomplished for implants, root canals, and other procedures.  Patients appreciate hearing that the 3D scan gave the doctor a “surgical view” that avoided “real” surgery—because surprises that were under the gum were seen on the scan.

Dental Fears

The CBCT scan’s benefits continue beyond their positive effects on the patient. For example, scans from the Gendex GXDP-700 cone beam system allow doctors to take advantage of the latest in CAD/CAM guided surgery so that practitioners can achieve less invasive surgeries and more predictable treatment outcomes.  And scanning options allows clinicians to tailor exposure to meet the needs of each individual patient.

Patients’ options for new procedures at the dental office are broader than ever before, and the choices keep growing. Thanks to 3D imaging, diagnosis and treatment triumphs have become more predictable and less “scary,” to both the patient and the dentist.

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Topics: GXDP-700 Pan/Ceph/3D unit, dental imaging solutions

Helping Kids Understand Dental Health Through Dental Imaging

Posted by Gendex News on Mar 9, 2012 10:56:00 AM

From the time children are born, parents anticipate that first toothless grin. Then, they spend the rest of their lives trying to keep that smile in good condition!

The Association of State & Territorial Dental Directors notes that a child’s primary teeth:

•                Allow children to bite and chew food

•                Are critical for proper speech development

•                Aid in the development of the facial bones and muscles

•                Hold space for the permanent teeth and help guide them into position

Developing good dental habits is an important endeavor, but parents and dentists need the help of the kids too. To help teach his younger patients about their own dental health and the importance of compliance, Dr. Parag Kachalia uses his Gendex digital x-ray. Because of children’s connection with computers and television, he finds that children comprehend the clear, enlargeable digital x-rays taken with his Gendex GXS-700 dental digital sensors more than they would with traditional film x-rays. Dr. Kachalia says, “I can imagine that if I held up a small film x-ray they would overlook the small details that affect my diagnosis. To a child, caries on a traditional film may just look like a tiny dot. However, images displayed on my 20-inch monitor show teeth and their conditions maximized to its fullest.” This understanding can lead to patient compliance in home care. He says that all ages, even parents are intrigued by the details, as he shows everything from “unerupted teeth and caries involvement to healthy views, to emphasize my diagnosis even more by comparison.” There’s more in Dr. Kachalia’s article, “Digital X-rays Helping to Educate Younger Patients.”

In their Child Dental Health website page, the National Institutes of Health (NIH) recommends that for all children, parents should:

•                Brush teeth with a fluoride toothpaste

•                Provide healthy foods and limit sweet snacks and drinks

•                Schedule regular dental check-ups

During those checkups, even at a young age, when children understand what is happening to their teeth, they will follow through with proper treatment and continuing care. The NIH confirms what dentists have always told parents—“Forming good habits at a young age can help your child have healthy teeth for life.” Gendex is proud to be involved in helping kids, and their parents, smile while maintaining good dental health.

Kachalia child dental health 


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Topics: GXS-700 Digital Sensors, dental imaging solutions

"Supported" Steps in Implementing Dental Imaging Technology

Posted by Gendex News on Feb 16, 2012 7:34:00 PM

When dentists consider new technologies for their practices, they often research multiple sources for information to aid them in their quest.

Most notably, clinicians will ask other clinicians. Today, there are many places to interact with others to ask about details on the technology, the products they chose, and how it all blended together in the office. Whether they gain insights through a lecture or a through a web forum—and anything in between, doctors find strong value in the opinions of their colleagues.

Once a doctor has made the decision to implement a certain technology, a company representative can offer concise information on specific products that meet the needs of the practice. This means that the representative needs to fully understand how a wide variety of dental offices function both in clinical and workflow aspects. From product selection and financing to installation and training, having a representative with the experience to guide you through the process is invaluable.

Dr. Noberto Velazquez and Dr. Laura Davila recently added 3D to their practice. A lecture given by a prominent dentist solidified Dr. Valezquez’s desire for 3D technology. The decision-making steps that followed were sound and fully supported by a knowledgeable team.

Gendex was prepared to help this husband-and-wife dental duo with the information and support they needed to accomplish the doctors’ goals. They chose the GXDP-700 cone beam and are now happily using the system for implants and orthodontic procedures with an added bonus—as Dr. Velazquez puts it, “My patients benefit from increased understanding of their individual dental issues and my treatment plan.”

Read more about Drs. Velazquez and Davila’s journey in Sidekick magazine, “3D – For a Forward-Looking Practice.”

For more information on implementing 3D dental imaging technology in your practice, and how Gendex can help you get there, please contact us.

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Topics: dental imaging solutions

The Impact of Dental Imaging Technology

Posted by Gendex News on Jan 27, 2012 2:26:00 PM

Do you remember the first time you saw a big, flatscreen TV? It surely amazed you and all who were lucky enough to see it in action. Technology is engaging, illuminating, and inspiring. And technology in the dental office has the same impact—it can lead to greater understanding, less invasive treatment, and a better overall perception of the office.

In this economy and competitive atmosphere, technology can also set you apart. Many dental educators agree that technology builds patient loyalty, and this loyalty is a large part of the success of dentists as practitioners and business owners.

So what are patients looking for? A recently published article coached patients on questions to ask their potential new dentist. Rated right alongside, “Where did you receive your dental training?” patients also were advised to ask:

  1. “What is the most recent technology that you have added to your practice?”
  2. “If your fees are more expensive, what makes your practice a good investment?”
  3. “What services do you provide in your area that other dentists do not?”
  4. Digital Imaging can provide a positive answer to all three of these questions. 

On a recent DPR Friday weekly video broadcasts, Director of Content for Advanstar Dental Media, Thais Carter, poses the question, “Have you ever wondered what patients think about the technology in your office?”  This video gives a bit of patient Amanda Davis’ perspective on her recent visit to the office of one of our Gendex owners, Dr. Brian Couch in Coppell, Texas.

The full article, “The Multi-Layered Comfort of 3D Technology,”  yields more insights into Amanda’s experiences with the new Gendex digital pan-3D system and with Dr. Couch.  

Find out more about our technology at

Patient education using Gendex cone beam

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Topics: dental imaging solutions

The Root of the Matter: 3D Dental Imaging

Posted by Gendex News on Dec 7, 2011 2:29:00 PM

Increasingly, dentists are turning to 3D imaging to find conditions that would be undetectable on 2D radiographs.  A joint position statement by the American Association of Endodontists (AAE) and the American Association of Oral and Maxillofacial Radiography (AAOMR) noted that “Significantly increased use of CBCT is evidenced by a recent Web-based survey of active AAE members in the United States and Canada, which found that 34.2% of 3,844 respondents indicated that they were utilizing CBCT.” Most frequently, the 3D option was chosen for the “diagnosis of pathosis, preparation for endodontic treatment or endodontic surgery, and for assistance in the diagnosis of trauma-related injuries.”

A recent article in Dental Traumatology noted that 3D is a beneficial tool for diagnosing vertical root fractures (VRFs). Since the diagnosis is based on clinical and radiographic presentations, the study notes, “It might be difficult to detect VRFs in non-endodontically treated molars by conventional radiographs in certain situations because of the limitations of 2D images and many others factors such as the VRFs being in their early stages.”  Variations in root shapes and the position of the VRF can affect detection on conventional radiographic methods, and in turn, may lead to a misinterpretation of a radiolucent fracture line. The study presents four case reports to illustrate how CBCT was utilized to gather more information of the presence of VRFs, and “successfully diagnose VRFs based on direct visualization of radiolucent lines, especially those suspected from routine conventional radiographs, as well as their symptoms and clinical findings.”

To get to the root of the matter, or at least the fracture on the root, CBCT scans provide high definition diagnostic images for efficient treatment planning.

Advances in 3D Imaging - FREE Download

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Topics: CBCT cone beam technology, dental imaging solutions